Marketing

News:
- Captures organic news related to the project from various media outlets.
- Provides insights into the project's visibility in the news and the kind of coverage it receives, whether it's due to significant developments or general interest.
Influencers:
- Details interactions and mentions by influencers in the crypto space.
- Offers an understanding of the project's influence and reach within the crypto community and how influencers perceive or promote it.
Advertorials:
- Involves paid news content or articles sponsored by the project team.
- While still a form of marketing, these differ from organic news as they are paid promotions, which is an important distinction for users evaluating the project's marketing strategies.
Ads Campaigns:
- Focuses on outbound marketing efforts by the project team, including various advertising campaigns.
- Provides a glimpse into the team's approach to actively promoting their project, the platforms they use, and the scale of their campaigns.

Measuring Marketing Efforts: This section helps users gauge the effectiveness and scale of a project's marketing strategies, crucial for understanding its potential to attract attention and investment.
Organic vs. Paid Content: Distinguishing between organic news and paid content like advertorials allows users to assess the authenticity and impact of the marketing content.
Influencer and Campaign Insights: By analyzing influencer interactions and ad campaigns, users can better understand the project's outreach efforts and the demographics they are targeting.